Our commitment
At LONDON24.shop, we take your privacy seriously. This policy outlines how we handle your information when you visit our UK news platform. We are dedicated to transparency and protecting your data in accordance with the UK Data Protection Act 2018 and GDPR.
Data minimisation — we only collect what is necessary to deliver a personalised news experience and improve our services.
What we collect
- Anonymous usage data: pages viewed, time spent, and referring websites.
- Device & browser information: IP address (anonymised), browser type, and operating system.
- Preferences: your language and region settings to show relevant UK news.
- We do not collect sensitive personal data (e.g., health, racial/ethnic origin).
Cookies & tracking
We use essential cookies to ensure the website functions properly (e.g., security, load balancing). For analytics, we use privacy-first tools that do not track you across other sites. You can manage your cookie preferences through your browser settings.
How we use your information
- To deliver and personalise UK news content.
- To analyse trends and improve user experience.
- To comply with legal obligations and protect against fraud.
- We never sell your data to third parties.
Your rights
Under UK GDPR, you have the right to access, rectify, or erase your personal data, as well as the right to restrict or object to processing. To exercise these rights, please use the “Data Request” link in our footer.
Data retention
We retain your data only as long as necessary for the purposes outlined in this policy, or as required by law. Typically, analytics data is kept for 26 months and then automatically anonymised.
UK representative: LONDON24.shop is committed to the ICO (Information Commissioner’s Office) standards. We review this policy regularly to ensure compliance.
For any privacy-related queries, please refer to our Data Protection page or use the footer links.